Why this format?

So is this website a marketing portfolio of mine? Yes, indeed.

Much of my work is subject to a strict NDA (Non-disclosure agreement), my previous employer being extremely strict about this. So what do I do when I can’t show off any of my projects that I’m so proud of? Comprehensive text tutorials demonstrating process, the mindset and technical guidance seem like a pretty decent option.

Introduction

So how big is my “portfolio” anyway, quite big there is graph picture of my notes, I’m not really using all the “digital brain thing” and “dynamic notes” as I think it takes more effort than it’s worth it. Nonetheless, I like the aesthetic aspect of this, so I categorized per folder, and that’s how it presents. Is it showcasing anything? Not really, it’s impossible to interpratate other that I’m doing something. Also it contains many more stuff than just work, many personal projects, diary, philosophy, stories, journeys, reflections, manifesto, and exegesis. To name few…

Let’s say all of it transits somehow into liquid skills, and general understanding so required for being able to speak to people, so they listen, which is the very core rule of marketing.

This site isn’t meant to be public, so I’m not doing any SEO, or even index it in Google Search Console, it’s just for you ;) As the matter of fact I’m not really caring about the format or even typos.

The things I’m writing here are just spontaneous thoughts based on my technical notes made for many other projects. I’m planning to made it a little bit more professional in the near future, as more and more I need to share knowledge and guidance to my coworkers and employs, and I think reading my letter might be beneficial for both sides. I believe in current LinkedIn jargon it’s called T-shaped person, meaning employer of many trades, am I one of these? I don’t know really, I mean all I really do is centered around getting notice on the internet, but as flexible this trade I utilize many different approaches, all playing within excellent synergy,

Portfolio

Just a decade ago I would obtain 100,000,000 of impressions, of any sort, I would be called the greatest marketer ever to live, nowadays, those are numbers that dumb short form videos are generating. So how to utilize on this virality, more often than not viral short ≠ good selling one.

Future plans

All that knowledge is eventually going to be used to create quite comprehensive video Digital Marketing Masterclass, I’m video specialist after all. Quite ambitious project it is, but now for present times, I’ve been pushing myself to unhealthy limits. I need some break from making constant decisions, working for under somebody might be a nice change, a long required one. So let’s schedule The Ultimate Multi Layer Social Media Video Marketing Agency on 5 years from now.

Why the content marketing?

If your target audience isn’t government, army, or the professionals, that’s the only type of marketing that matters these days. Properly executed strategy gives you advantage so unfair that’s almost immoral. Many products are developed centered about being able to execute such marketing campaign even, and they are the most successful of all.

Why is it so great? Digital goods, free to replicate infinite amount of times, and the infinite leverage philosophy. After creating the finish product you invest all the money in marketing.